Why Citizen Spends Time In Fantasyland

At certain Disney movie premières Citizen gets branding on the red carpet which was first seen in April at the début of superhero team up Avengers: Infinity War The relationship we have with Disney goes beyond the grounds of Disneyland and Walt Disney World Disney like Citizen is a brand that is focused on inclusion.

For Disney it is through its entertainment and for Citizen it's through our watches As we see consumers move away from traditional media we have the opportunity to expose them to our brand where they are spending more of their time - creating experiences Although there are many watch brands that have license agreements with Disney, we were interested in created a broader relationship with Disney.

Obviously producing and selling watches is important to us, but being able to expose the Citizen brand to the many avid fans and followers of Disney, as well as its Marvel and Star Wars brands, was even more important for us. . Source