WatchBox Acquires Chronofy, the "Blue Book" for the Pre-Owned Watch Category

PRNewswire/ - WatchBox today announces the acquisition of Chronofy, the industry-leading valuation subscription service for the secondary watch market Comprised of a mobile application, user-friendly desktop platform, and the printed Chronofy Watch Guide, the company enables subscribers to identify, value, authenticate, and sell pre-owned timepieces Launched in 2013 and delivering instant transparency and pricing confidence to jewelers, independent watch dealers, and pawnbrokers, Chronofy now serves as the foundation for WatchBox's newly launched business unit.

Within the new Chronofy division, WatchBox addresses the fundamental barriers to entry in the secondary watch market: pricing knowledge, authenticity, inventory risk, and available capital Through Chronofy, WatchBox offers a 'pre-owned solution' for independent watch retailers, allowing them to accept trade-ins and offer purchasing services to their clients "The growth of the secondary watch market has led to a rising demand from consumers for services to more easily sell or trade their unworn watches," WatchBox CEO Danny Govberg.

By leveraging technology, data systems and market expertise, WatchBox actively supports the growth of the pre-owned watch category. . Source