Watch Buying in 2018: The New Rules for Return on Investment

In recent years, the U.S watch market has been flooded with product from the suffering Chinese and Russian markets "When they spend the money to buy a new watch, they want to know that they aren't going to be losing 30 or 40 percent of the value right away" With a largely autonomous distribution network and a small production of around 4,000 pieces per year, the brand is rumored to keep a close watch on aftermarket prices.

Just a few years ago, the company was forced to adjust pricing because of softness in the market, but now its models are very much in demand On the opposite side of the design spectrum are independent brands like F.P Journe, which emphasizes contemporary styling with its super-limited-production Chronographe Monopoussoir Rattrapante, and Hublot, whose very contemporary Ferrari models are also strictly limited in production.

Citing Audemars Piguet in particular, Oster has noticed a perceptible shift from the larger Royal Oak Offshore models to the more svelte Royal Oak automatic and chronograph models Not coincidentally, the smaller sizes of several of the more popular current models emulate the proportions of vintage watches. . Source