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American fashion designer Tom Ford has this week announced his plans to launch a wristwatch made entirely from recycled plastic found in the ocean The Swiss-made, eco-friendly timepiece will be made from 100 per cent plastic waste found in the ocean While the design is yet to be revealed, it has been confirmed that each watch will remove the equivalent of 35 plastic bottles that have been hauled from the ocean using solar energy and carbon-neutral transportation.
High-end Swiss watchmaker Breguet in 2018 partnered with Race for Water Foundation, pledging a five-year commitment to help support and raise awareness for ocean preservation and plastic pollution While Breguet pledged their commitment to raising awareness for ocean preservation, luxury manufacturer Omega has made a commitment to conservation efforts by way of an extended partnership with GoodPlanet Foundation and its founder Yann Arthus-Bertrand Breitling announced a partnership with Ocean Conservancy, an organisation dedicated to leading the global fight for healthy oceans and beaches.
The Tom Ford Ocean Plastic timepiece may not be the first wristwatch to garner attention for its commitment to the ocean but it will be the first to be made entirely of recycled ocean plastic. . Source