The Next Act for G-SHOCK's Premium Line

When G-SHOCK developed the MT-G luxury line back in 2013, it was an enterprising direction for the brand but one that fell naturally into its expansion over the years - it stepped into the premium market with Metal-Twisted G-SHOCK, which by no small feat still offered the definitive G-SHOCK toughness Five years later, that subset of G-SHOCK is still evolving Earlier this year at Baselworld, G-SHOCK unveiled the next iteration of the MT-G men's luxury line: the MTGB1000-1A.

It marks an elevation - it's the first MT-G timepiece to boast Bluetooth capabilities and BLE time-sync The MTGB1000-1A connects to a time server via the G-SHOCK Connected smartphone app or radio wave time-calibration signals - keeping it incredibly accurate In its latest design of the MT-G family, G-SHOCK has managed to make the watch slimmer by 111mm with a 158mm smaller case depth.

In this latest design, G-SHOCK has managed to refine the MT-G line even more while keeping the technology that it has become known for: water resistance, a dual dial world time, a full auto Super Illuminator LED light, a stopwatch, countdown timer and more The classic round face and front screws are a reminder that it might be an updated look, but you're still getting the tried-and-true premium G-SHOCK Moving the needle on style and technology - all while keeping its core ethos intact - is exactly what's expected after 35+ years from G-SHOCK, and it's exactly what the MTGB1000-1A brings to the table. Source