Swiss Watch Industry In Full Recovery, Including Sales To The American Market

The Swiss watch industry is in full recovery, recording an increase in exports for 15 straight months, following a near two-year downturn that saw exports plummet in 2016 and 2017 In July, Swiss watch exports rose 6.6% in value and 9% in units compared to July of last year, according to the Federation of the Swiss Watch Industry For the first seven months of this year, exports are up 10%.

Globally, sales began to edge up in the second half of 2017, beginning in March, with the year finishing at +2.7%, after 20 months of decline The U.S market, the second largest for Swiss watch exports, was the last to emerge from the recovery: sales to the US.

market finished 2017 at -4.4% While exports to other world markets began to increase early last year, sales of Swiss watches to the U.S continued to decline until February of 2018, but are now in full recovery, increasing 91% over the first half of this year.

In June, exports to the U.S market showed a 5.7% increase Although sales to the US.

fell by 0.7% in July, a recovery seems underway, with A major cause of the slowdown over 2016 and 2017 was the Swiss franc's rapid rise in 2016 following its uncoupling from the Euro, sending watch prices soaring. . Source