Still waiting for sustainable watches

These executives aspire to source at least half of their product with sustainable materials by 2025 Breitling has teamed up with sustainable clothing company Outerknown for a range of NATO straps in Econyl, a yarn whose main component comes from recycled fishing nets Chopard, one of the first to put sustainability on the map with its decision to produce all its gold watches and jewellery from ethical gold, has released the Alpine Eagle in Lucent Steel A223: an alloy composed of 70% recycled steel and whose residue is also recycled.

Apart from that, try as we might - a presentation box in recycled plastic and algae from Oris; a recycled titanium case and recycled PET strap for the 19 watches in the Panerai Submersible Mike Horn limited edition - there is little to suggest watchmakers are doing any better than the tiny 1% mentioned in the McKinsey report Even Baume, the new brand with big ambitions in terms of recycled materials, circular economy and environmental credentials, appears to have dropped off the radar Tide Ocean, which is based in Basel, Switzerland, is transforming ocean plastic into quality watches.

Granted, these aren't mechanical watches and far from luxury, but they do spark hope in a better future. . Source