SIHH Day 3, the 5 most talked about topics on Social Media

Day 2 saw Cartier take flight with the Santos and brands with reinvented tourbillons occupy the field What did Day 3 bring? We should first mention that many of the major topics from Day 1 and Day 2 were heavily spoken about in Day 3 also, but we decided to report about the others brands who are also having a Social Media impact With our social listening tools, we looked at the terms "SIHH" & "SIHH 2019" for the third day of the event to see what people were really talking about at the fair, and what they were saying about brands, trends or timepieces.

When ranking the top 5 important events of today we took into account related mentions on associated terms, their presence on Instagram through tallying individual posts, how many times branded hashtags were used across Twitter & Instagram and how often their influencers/ambassadors were mentioned across different social channels A huge amount of these mentions is related to 2 or 3 brand ambassadors: Lu Han, who we already discussed, Janine Chang, who we mention later, and Hu Ge for Piaget On the night of SIHH Day 2, the brand hosted a VIP event with a wealth of influencers and ambassadors.

Despite the star man arriving three days ago, he posted today on Instagram with several images and videos of the timepiece named after him which seemed to set social alight. . Source