SIHH '19 Confirmed Our Suspicions: The Unisex Watch Is Here to Stay

First was Michelin-starred chef Dominique Crenn, then award-winning architect Bjarke Ingels, then multiple Grand Slam winner and all-around champion Serena Williams, each of whom spent time talking about hard work, resilience and daring to be different - all while wearing, essentially, the same watch Because the point on this concept hadn't been drawn finely enough, the brand's CEO François-Henry Bennahmias finished the presentation by saying simply, "We are not calling this a men's watch We are not calling this a women's watch.

This is just a watch." In some corners, watch brand managers are saying in explicit terms that they're making unisex timepieces This tendency toward smaller, less identifiably masculine watches is growing starker every day Take, for example, Tudor's addition of 36mm and 31mm models of its flagship Black Bay time-only watch just last year - not long after Panerai introduced a 38mm version of its Luminor Due.

There's even then idea of calling watches with appealing designs and versatile case sizes couples watches, because they work well enough for both a man and a woman in a relationship to share What we do know for sure is that it's an overwhelmingly good thing for watches and watchmaking broadly speaking. . Source