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The biggest risk I see is the watch industry taking the same path as the car industry The collective responsibility of the Swiss watch industry is to make sure that projects by smaller brands are still feasible Tesla offers a different form of interaction with your car, HYT offers a different interaction with your watch and the notion of time in general.
The watches have evolved in a return to the very roots of the project It's something we used again on the H20 and it makes the watch more understandable The case without lugs is also a step towards a more fluid design and also makes the watch more comfortable on the wrist, as does the pebble-shaped crystal, which also evokes the idea of having been smoothened by the passage of a liquid - water.
If you visit some watch brands you just see halls full of CNC machines. . Source