Interview with Carole Hubscher-Clements

What is the connection between Caran d’Ache and fine watchmaking?The very fact that we are based in Geneva is one connection, but we also share a lot of common ground regarding some of the crafts we use It was therefore quite logical to come even closer to the world of watchmaking with our 1010 Timekeeper writing instrument, in which our craftsmen pay tribute to the know-how of the Swiss watchmaker. How important is the Swiss Made label for writing instruments?It is seen in a very positive light Our writing instruments are 100% Swiss Made by us in our own workshops.

We master over 90 different crafts in house at our workshops Under the same roof we manufacture what we call the “colour products” for artists and children, as well as writing instruments for everyday use and fine writing instruments such as the 1010 Timekeeper, all of which have relatively little in . Source