Shopping Bag: (0)
Their futuristic-looking watches are still very much mechanical but tell the time "Fluidly" and are meant to attract a younger and cooler audience At HYT, we have reinvented the way to tell the time Because HYT aims to seduce a fresher crowd, the conversation quickly shifted towards the younger generation and their perception of time.
Why? It's because in the classrooms when they take exams, everybody's asking what time it is? How long do I have until the end of the exams? And the school, instead of re-teaching how to read the time they just took the clocks off the walls and they've replaced them with digital ones It's meant to give the time fluidly, like a gauge telling you the time that remains in the day "And this is where we want to focus our innovation, to bring a new relationship and new perception of time for the end customer.
And when you are used to that, you have to wear it You do not see the time the same way as if you read with a regular hand, because you are feeling the flow of time I did that, or I did half.
And you feel this, it's experiential." HYT cannot be explained in a minute; it takes time to explain the concept and the design behind the innovation. . Source