Everything You Wanted to Know About Rolex (But Were Afraid to Ask)

Ask nearly anyone around the world to mention a luxury watch and almost without a doubt the first and probably only response you'll get is "Rolex." Started by a German man in England at the turn of the 20th century, Rolex is easily among the most important names in wristwatches The brand Rolex is not just relevant, but a leader, today because of its decades-long marketing strategy which positioned Rolex products not as mere tellers of time, but as trophies worn by winners The company has vertically integrated itself over the years, meaning that almost everything imaginable required to design, prototype, manufacture, assemble, test, and service watches can be done in-house at Rolex.

Instead Rolex marketing campaigns showed its models wearing Rolex watches while taking on demanding tasks like deep-sea diving, ascending a mountain, piloting commercial airlines around the world, or breaking speed and performance records Rolex products are very, very good, but owning a Rolex doesn't mean you are a watch collector One of the most universally recognized Rolex watches is the Daytona, officially called the Oyster Perpetual Cosmograph Daytona.

Rolex is a brand with a very high degree of consumer satisfaction like any other watch, the best results come from purchasing a timepiece you personally want to wear and aesthetically enjoy. . Source