Vicenzaoro owner invests in venue revamp to strengthen jewellery business

Vicenzaoro owner invests in venue revamp to strengthen jewellery business

The Italian Exhibition Group will invest 35 million euros (£30m) in the renovation and development of its Vicenza trade show space as it looks to strengthen its position in the global jewellery industry. The renovation will cover a total surface area of 26,000 square meters in Hall 2 of the venue. The reconstructed Hall 2, which will be built on two levels instead of the current five, will be equipped with functional and sustainable technologies that will allow IEG to host more numerous and more diverse types of events, with particular attention being paid to meeting the needs and development of shows linked to the gold and jewellery industry, and especially Vicenzaoro. Vicenza is today considered an international hub of indispensable importance for the jewellery world, with twice yearly Vicenzaoro shows serving as a leading platforms for high-end brands, as well as for the most skilled and qualified producers of gold and other . Source