Jewelry Designer Annoushka Will Capture Your Life Story In Seven Charms

Although staples such as a variety of diamond studs and solitaire pendants will always be classics, charms representing symbolic or sentimental motifs, talismans of luck, love or protection or miniature jewels with spiritual significance have, over the past five years, have hit a responsive chord with women who want to reflect their individuality and create their own narratives told through their jewelry The designers who have thought out of the box to create unique takes on charms are those worth watching, especially now when so many have turned inward to find strength, resilience and some joy in a life that has changed drastically Enter Annoushka Ducas MBE, who has been designing charms for approximately 30 years and is celebrating Annoushka's 10th anniversary.

To commemorate the event, she has created what she calls an "18K gold biography" entitled "My Life In Seven Charms," which is completely bespoke and based on each client's deeply personal, memorable and emotional times, as well as hobbies, superstitions and beliefs, that tell the story of their lives in tiny treasures Why seven? It's a lucky number and also what Annoushka considers to be the perfect amount of charms for a bracelet, although she says they can be worn on a necklace as well individually Each Life In Seven Charms commission is presented in a beautifully bound and personalized jewelry box.

The concept developed into another idea -to launch a podcast in which she interviews seven women and talks to them about their lives and then creates charms based on their conversations. . Source