Innovate or Die: Why the Industry Is Lagging

Innovate or Die: Why the Industry Is Lagging

RAPAPORT In the heyday of “A Diamond Is Forever,” consumers responded strongly to slogans and instructive advertising As social media has influenced a more interactive dialogue between businesses and their customers, that is no longer the case Today, consumers respond to innovation In an age of unprecedented creativity and development, the jewelry industry has been lagging behind.

While sales in the US have grown in the past few years, the sector needs to innovate more to sustain — and improve — its share of consumer spending, according to Gina Drosos, CEO of Signet Jewelers (pictured). That’s as true for Signet, the largest jewelry company in the US, as it is for the rest of the industry, Drosos admitted in a talk she gave during the recent JCK Las Vegas show It’s therefore up to every firm to play its part. Drosos took the helm of Signet in July 2017, having worked at Procter . More

Popular products near you

Popular Posts

Freeform Boulder Opal pair featuring Peacock Green and Blue colours set in 18k white gold ...

Freeform Boulder Opal pair featuring Peacock Green and Blue colours set in 18k white gold earrings w...

read more

Décor, Collectibles, Vintage Fashion & Jewelry

169 ItemsSale #20DCC634. Décor, Collectibles, Vintage Fashion & Jewelry. 8 ...

read more

A 102-carat 'perfect' diamond could become the most expensive ever sold to online bidder at ...

Sotheby's is set to auction off a 102-carat diamond that could become the most expensive jewel ever ...

read more

Cartier Wedding Band Gold

Cartier Wedding Band Gold. Gold Diamond Wedding Ring · Cartier Trinity Band Ring &midd...

read more

Subscribe to our Newsletter

Get the best news about jewelry and watch industries, products and services