How Lucia Boscaini Tracked Down Bvlgari's Iconic Jewellery

As Bvlgari presents a tribute to femininity exhibition in Moscow, we talk to brand and heritage curator Lucia Boscaini who was tasked with bringing all of these iconic jewels together for the first time As Bvlgari's Brand and Heritage Curator Lucia Boscaini has a huge job on her hands Not only is she responsible for sustaining the image of the Blvgari House she also plays a major role in searching for and buying back iconic pieces of jewellery from the brand's history.

Many of these pieces are subsequently displayed in exhibitions around the world, helping to showcase and celebrate the legacy of the iconic jewellery House Lucia's job goes further than just organising exhibitions of these pieces - she is also responsible for finding and tracking down these pieces of jewellery from women all over the world, each of whom has a unique story A very small old lady came to us and said "They are beautiful jewels, I didn't know you have these kind of jewels, I had one from my husband a long time ago and I didn't even know it was Bvlgari" So we got in touch to visit her and the subject was one of the very first Serpenti from 1954.

Here in Moscow you can see how the creativity of the jewels with coins is changing and is evolving and can be so different. . Source