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For the upcoming Baselworld watch and jewelry trade fair, Graff will unveil an important collection of jeweled watches, each showcasing diamonds using what the company describes as "Pioneering jewelry watchmaking skills." The first watch in the collection was unveiled Tuesday with the entire piece paved with 60 fancy vivid yellow diamonds totaling more than 25 carats To add to the color theme, the diamonds are set on a yellow gold case, bracelet and dial In order to meet this challenge of setting this many exceptional diamonds on a watch, Sam Sherry, Graff's head of Technologies, devised a jointing system that Graff has developed over the past few years to create flexible bracelets while optimizing the natural beauty of the stones.
In 2014, the first year the luxury brand exhibited at the fair, it was the "Hallucination," a women's watch covered in a kaleidoscope of 110 carats of rare fancy colored diamonds The following year Graff unveiled "The Fascination," a transformable watch covered in 152.96 carats of white diamonds that was valued at $40 million The pear shaped watch dial on the center of the diamond covered bracelet is removable and can be replaced with a 3813 carat D flawless, pear shaped diamond, cut and polished by Graff.
To view the time, the owner pushes on one of the center round diamonds and the butterfly wings slide apart to reveal the watch dial. . Source
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