Exclusive First Look at a High-Street Jewellery Shopping Experience

Protective Perspex screens at consultation points, designated team members for shoppers, fewer selling zones, and reduced numbers allowed into stores, but customers WILL be permitted to try on jewellery confirms a leading jewellery retailer preparing to reopen 58 of its stores in England following the latest Government announcement Family-owned jeweller, Beaverbrooks has revealed comprehensive plans for reopening stores safely, which include floor markings and physical boundaries to ensure safe social distancing for customers and colleagues, daily temperature checks for team members, and hand sanitizer stations at the entrance and throughout the store which will be mandatory for shoppers to use before entering The brand's plans will see 58 of its 70 UK stores reopen on 15 June, as it awaits further updates from the Scottish and Irish Government on when its stores in these locations will be able to follow.

Over the past few months, we have been developing comprehensive plans for this reopening, which put safety at the top of the list while ensuring we are able to resume the high level of personal service our customers expect In addition to taking key steps to ensure customers will be able to shop in a safe environment, it was important to us that people would still be able to try on their jewellery before buying - particularly for sentimental items "An engagement ring is one of the most important purchases you'll ever make and to be able to see the sparkle and brilliance of a diamond for yourself and fall in love with the ring is so important - it's a special moment and an experience you can only really get by being there in person.

The introduction of our jewellery cleaning process and increased hygiene measures will mean customers can do this safely, allowing them to continue to celebrate those special moments that are perhaps more important now than ever before." "The directors and I, along with the senior management team have been actively involved in the reopening plans, from personal visits to stores and the warehouse to help implement the changes to ensure the safety of our people, to developing the plans for reformatting of stores in line with government guidance It has been a challenging and uncertain time for all of us, but we are feeling optimistic about the future, our 960 colleagues are looking forward to reopening our doors to welcome customers again in just a few short weeks." - Blackburn concluded. . Source