Ethical jewellery is Baselworld's ultimate luxury

Responsible business practices have come to fashion more and more in the international jewellery market Living it went to Baselword, the world's biggest watch and jewellery fair to find out more about the ethical players showing the way to the industry Nowadays, certifications are more important than ever, and the United Nation's Kimberley Process Certification Scheme, established in 2003 and preventing "Conflict diamonds" from entering the mainstream rough diamond market, is not overlooked.

As for ethical gold, it has become the cornerstone of many brands, such as Chopard who claims to use 100% ethical gold from remote artisanal mines for all its creations As a matter of fact, 90% of gold miners globally are artisanal As the Baselworld embraces ethical jewellery and watchmaking, it is fair to say that the ultimate luxury might be transparency.

Click on the video above to learn more about ethical jewellery brands. . Source