The super secretive world of Swiss watchmaking is opening up

The super secretive world of Swiss watchmaking is opening up

For the Swiss-watch industry, Nicolas Hayek’s shock 2002 announcement was akin to Intel withdrawing its microchip supply to two-thirds of the world’s PC manufacturers But instead of chips, this concerned the biggest fish in luxury timekeeping’s pond: the Swatch Group’s ETA facility. ETA wielded a virtual monopoly on quality, white-label movements, affording hundreds of brands bona fide “Swiss watchmaker” status. Hayek’s decision to stop supplying movements served as motivation for watchmakers to diversify – and fast The industry reacted quickly, with a group of in-house third-party suppliers such as Sellita, Christopher Ward and Louis Vuitton appearing in ETA’s wake.

This rise in proprietary mechanics is illustrated well by Baume & Mercier and its major watch launch of 2018 – the Clifton Baumatic. Not only does the broadest slice of the Richemont Group’s portfolio pyramid now have its own movement with plenty of technical interest in its own right, but Baume & Mercier is . Source

Popular products near you

Popular Posts

December 2020: What's New In Watches

Porchet has designed faces for three of the five watches in the series. Powering the Grande Sonnerie...

read more

How Chanel's J12 watch went from fashion statement to serious horological status

Of all the quotes attributed to Gabrielle Chanel, "Fashion changes, but style endures" best encapsul...

read more

Editors' Picks The Watches We Wish We Could Wear

If you ask me, the thing that makes Rolex what it is, more than anything else, is the sheer high le...

read more

The sky's the limit for the new Rolex Oyster Perpetual Sky-Dweller

One look at this new version of the Oyster Perpetual Sky-Dweller and you know you are looking at an ...

read more

Subscribe to our Newsletter

Get the best news about jewelry and watch industries, products and services